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Kwesi Brako writes...

Hi, Greg, just following up from what you said on twitter. Did you hear the comments Paul Dini made about why shows like Young Justice were not renewed?

Here's a link to the specific clip
http://helpsaveourheroes.tumblr.com/post/69925938596/i-thought-id-post-the-part-of-the-kevin

And a link to the full podcast in case anyone else wants it
http://smodcast.com/episodes/paul-dini-shadow-of-the-shadow-of-the-bat/

What are your thoughts on this?

Greg responds...

For the record, I listened to the clip but not the entire podcast. So if I missed out on some important context, I apologize.

I agree with a lot of what was said, but I don't agree that the executives didn't want girls to watch. (And I'm not really sure that's exactly what was being said, though that's the way it's been reported on that internet thing.) The target audience for Young Justice was ALWAYS Boys 6-11. If we ALSO got girls that was fine. If we got older kids, tweens, teens and adults, that was fine. If we got younger kids, that was fine.

But we had to hit the target: Boys 6-11. And we did to some extent, but not enough to compensate for the loss of our toy line. Anyone who says the show was cancelled because too many people (of any specific demographic) were watching us, is, I think, grasping at straws. It's not that too many were watching, it's that NOT ENOUGH were watching in our target demographic. Even then, if the toys had sold, we would have been fine. But the toy line was cancelled, which took away our financing for the series. And that was that.

Response recorded on March 20, 2014